My theory is that once you hit a certain plateau (aka the
davem Lalwende line) the little reppy tags are either:
a) rewritten for you from time to time by the BW himself, or
b) selected from a random list of titles, and is changed from time to time
Or, possibly, you are given the ability to choose your own tag and
Lal and davem are giving us glimpses into their sordid psyches...