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Originally Posted by Bęthberry
I wonder if they've ever considered that such trailers can turn people off?
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They probably even know it - but consider those people a marginal matter compared to their views of the more desired audiences.
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Or have done marketing surveys to suggest that they will get more money from those who want action flicks than from those who don't?
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If you just check what kind of films are the blockbusters and bring in the most revenue... Now there sure are exceptions to that, but they are insecure aka. they can't be predicted. So when you are basically just making money (instead of art) you take the more safer road and rely on action and advertising.