Did JRRT encourage new ME stories?

[Lalwendë]

Well SpM is saying what I'm trying to say which is where is the beef?! You can all read and write as much fan fic as you like!

But no, it seems it has to have a brand name on it these days - alas that's the world we now live in where Nike Tolkien is going to be better than Tesco Value Tolkien. Never mind what's inside, just feel the packaging, check out the gold leaf JRRT Logo!

Yet how about Tolkien's own feelings about the machine? His name being utilised to Brand Name spurious extra 'stuff', more 'product'?

So for those who want to get Back To Basics, even though there is no argument to be won as Nobody Is Stopping You From Writing Fan-Fic, what did he say?:

But once upon a time (my crest has long since fallen) I had a mind to make a body of more or less connected legend, ranging from the large and cosmogonic, to the level of romantic fairy-story....I would draw some of the great tales in fullness, and leave many only placed in the scheme, and sketched. The cycles should be linked to a majestic whole, and yet leave scope for other minds and hands, wielding paint and music and drama.

Yes, nothing about writing more stories. And if you're not reading that quote right then I sincerely hope you're not thinking yourself good enough to follow in his footsteps.